Radio Trailor and Print Advert

As we got to the end of the editing we all split into diffent teams and stated other prohects that needed to be done for the documenary, one of us kept editing the documentary,another started to do the print advert and i was in charge of the radio trailor. Before we could split into the different jobs we had to help with the print advert first. Before we could split into the different jobs we had to help with the print advert first.

Codes and Conventions of a print advert
- One strong key image
- Words kept to a minimum
- Slogan
- Channel logo (prominent)
- Scheduling




































Our first idea for the print advert was a young girl with makeup running down her face, howver we believed that this focuced more on pride then actually telling the audiance that it was a series of documentaies on each sin. We made a list of all the things that could be associated with danger or sins. Eventually we decided on a poison bottle with drips of poison coming out with the name of each sin inside then making Pride the biggest as its the first in the seires and moulding it together with the time, day and channel it would be on.
































We added golden syrup and red food colouring in a cup and mixed them together, this made the poison.


.

































We then dripped it onto the page making sure that it ended in a drop shape to symolise the drops of poison that we would later photoshop and doublicate
















We then dripped it onto the page making sure that it ended in a drop shape to symolise the drops of poison that we would later photoshop and doublicate.After we all worked together to make the drop of posion we all split into separat priorities, one member was in charge of the print advert, one was in charge of fixing the documentary and i was in charge of the radio tralior.
I began coming up with things that would work in the tralior.


















After class a member of the group printed off a piece of paper with xxx7 printed in it, then soaking it in tea and dring it under the dryer she stick it onto the old medican bottle and took some pictures in differnt angles.

Codes and conventions of a Radio tralior
- Extracts from the programme are used
- Voice over- outlining the narrative and posing questions outlined in the programme
- Channel name- last thing you hear
- Scheduling
- Music (aural cue)- gives a hint of the tone and the content







When i had finished with the help of another member of my group we disscussed how we could make it better and more professional.
we came up with this

We then choose who would be our voice over, we decided on a middle aged woman, we found a teacher that fitted the requirements and a member of our group took her into the ice radio recording studio and they recorded the voiceover and the radio tralior.

(whispers) greed, envy, gluttony, wrath, sloth, lust … pride
We’re all guilty of carrying out at least one sin everyday, a lot of the time without even realising it.
This upcoming month, a new series of documentaries dives deep into the depths of each sin and explores just how deadly they are.
Starting with the sin from which all others arise. Pride is the excessive belief in one's own abilities.
What’s your poison?
Seven Deadly Sins: Pride, starting May 10th on 4




After this we edited the trailer in Adobe Premier Pro, using the slicing tool we cut the trailer into the pieces we needed. we then emurged it all together so it flowed adding voice clips of the interviews from the documentary. We also included the slogan ' whats your poison' the date, time and the channel last following the codes and conventions of a radio trailer advert, By copying and pasting all the whisperd bits in the trailer we managed to create an echo effect to the trailer. After this we put 'Bodies' by Robbie Williams underneath lowering the volume so the voice over could be heard to show the connection between the documentary and the trailer.

After doing this we came up with the voice over, with the help of our teacher we got it right and sounding professional. 00.38.11: Pride the mother of all sins. But just how proud is modern day Britain? Whether it’s not daring to leave the house without guy-liner or fighting in your football teams honour. We examine just how proud is too proud? They say pride comes before a fall.
(15 seconds)
Manda explains the pressure put on young girls to wear make up for school and generally everyday life.

For some people, wearing make up is part of there job description.

In a recent survey, we discovered make up is becoming more common for men.



We then edited the voice over into the documentary, we timed the gaps in the documenary and the voice over this helped us determine what we could put into the documentary. After we did this we decided to add a montage of images, displaying to the audiance the different types of pride that we experiance. We gathered the pictures off the internet and then a member of our group filmed them to make the qualirty of the picture better. Adding them into the documentary.





















The teacher then watched it, he gave us a few corrections to make and more vocie over ideas, we then asked the women we choose for our voice over if she would record a few more things for us and then set to work on the corrections that were set.
When we had finished all the corrections that the teacher advised to us, our teacher burned the documentary, and radio tralior onto a CD.
We then used one of our lessons for audiance feedback.

Editing

The first thing that we noticed while editing was that the documentaries beginning seqance of the differnt pride signs wasn't all taht good so we dicided to make the begging sequance with a fire and make the rest of the sequance ourselves on Adobe.




































We made each sin flash up as it is a series of documentaires making pride fade into the fire. Changing the colour of the fire, to make it seem more deadly and also to make it look different, we needed it to be a colour that did'nt clash with red as 7 DEADLY SINS is written in red, so we chose an orange colour as the two colours go without it being to much. Then fading the fire into black and Pride fading in, we choose purple as it is the traditional colour of pride accoring to our reasearch.

We edited the Vox Pops that we filmed in Liscard, making them better and then also used these in our beginning sequance. We used them at the very begginning of the title sequance. We did this in order to grab the audiances attension.














After this we began to edit Amanda's interview cutting out the questions just leaving the answers avioding jump cuts.During Amanda's interview we decided to use the boots cutaway so we edited it down to fit into the interview, we also speeded it up.















We experimented with a few of the cutaways that were filmed but none of them seemed to fit, so a member of our group volenterd to take a camrea and experiment with diffrent things that she may be able to do at home that we could use in the documenary, so she did and she came back with a couple of things that we have used she recored makeup dropping on a bed and someone putting lipstick on.

We edited Luke's interview, we edited out tehe questions to avoid jump cuts as we had done in the other interview.















We edited his cutaways making them shorter and better, we added them into his interview as good mise-en-scene also it is a good way to aviod jump cuts in the documentary.


Underneath to keep the audiance anchord we used music, we used music that when with the subjet of the documentary. We used Bodies by Robbie Williams and we had to edit the sound higher and lower to fit in with the iterviews, we used bodies underneath the interview for Amanda.








We found achieve material off the ineternet we used these as cutaways during the interview with Amanda and Luke.
We used Victoria Beckum as Amanda said that she was her idol.













Also using Archieve of Tom Delonge for luke as he said he was the reason he painted his nails black.













We also used pictures off the internet to show that makeup is becoming more popular for famous men aswell as ordinary men.





Russel Brand, Known for his big hair, eyeliner and being very outspoken.

Because the music that we used in our documentary was by professional artist we had to make sure that it was ok with there producers so we sent an email to each of the artists producers asking for permission.

Audiance Research

We discussed possible questions for our audience research which is in the form of a questionnaire, we decided as a group to categorise our questions as general questions, the subject of the documentary questions: 7 deadly sins, football, work, culture. We Finally completed the questionaire.
Seven deadly sins: pride
Questionaire

Are you male or female?
Male  Female 
Please tick your age group
12 - 16 ™ 17 - 20 ™ 21 - 25 ™ 26 -30 ™ 31 + ™
What is your occupation?
_____________________________________________________________________
What is your favourite colour?
_____________________________________________________________________
What is your favourite genre of music?
R&B ™ Pop ™ Garage ™ Hip Hop ™ Indie ™
Other
_____________________________________________________________________
What is your favourite song at the moment
_____________________________________________________________________
Can you name the 7 deadly sins?
1.
2.
3.
4
5.
6.
7.
What sin best describes you?
_____________________________________________________________________
Why do you think this is?
_____________________________________________________________________
A
Would you consider plastic surgery?
Yes ™ No ™
How often do you wear makeup?
Never ™ Everyday ™ Weekends only ™ 1 - 2 working days ™ 3 - 5 ™
How long does it take you to get ready in the morning?
____________________________________________________________________
How much do you spend on beauty cosmetics? (please specify monthly)
____________________________________________________________________
Were would you chose to shop out of these shops?
Oxfam ™ Primark ™ George ™ New Look ™
Topshop/Topman ™ River Island ™ Cult ™ Saints & Sinners ™
B
What Football team do you support?
____________________________________________________________________
Do you own?
Football shirt ™ football kit ™ season ticket ™
Do you have any football related tattoos?
Yes ™ No ™
How long have you supported your football team?
____________________________________________________________________
Would you consider yourself a football fanatic?
____________________________________________________________________
C
Do you enjoy your job?
Yes ™ No ™
Would you like to progress further in your job?
Yes ™ No ™
How long have you been at your current job?
Less than a month ™ 1 - 3 months ™ 4 - 6 months ™ a year ™ more than a year ™
If more than a year please state how long
_____________________________________________________________________
D
What do you consider yourself?
British ™ English ™ Welsh ™ Scottish ™ Irish ™ Other ™
If other please state
_____________________________________________________________________
Would you consider yourself to be proud of your culture?
Yes ™ No ™

Each member of my group took ten questionnaires home adding up to thirty questionnaires and asked people to fill them out.

We then gathered the information and put it into graphs.

SEVEN DEADLY SINS: PRIDE

What is your gender?
Female: 21 Male: 9

Looking at these results we can see that the vast majority of people we interviewed is female, this can influence the findings a lot and therefore be biased towards the female gender.















Looking at this graph we can see that the majority age group we interviewed was 17-20 this is the right age group for our target audience.














Looking at this graph we can see that ‘Student’ was the most popular occupation. This is to be expected because our target audience is 16-25 year olds and a lot of people within this age group are at college.













Looking at this graph we can see that blue was the most popular colour, we will therefore use this a lot for my backgrounds for interviews etc.
















RnB is the most popular type of music, closely followed by rock. we will therefore use these genres for the background music in my documentary. This will give us a better chance of appealing to our target audience.

















Most people could name the 7 deadly sins however, the vast majority were confused with the correct name for example they would say “jealousy” instead of envy. Also, most people thought gluttony and greed was the same thing. The most common sin people acknowledged was pride, this gives us an idea of the publics awareness of the seven deadly sins and seeing as though we are starting the series off with pride, a lot of the people already have an insight of what it is.














Looking at this graph I can see that ‘Sloth’ was the most popular 7 deadly sin. However, every sin has at least one person who relates themselves to it. This helps us to be in touch with the audience as at least one episode of the whole series will associate themselves with one sin.

Why does this sin best describe you?

Gluttony: “I love food”
Envy: “I get jealous of people far too easily” X2 , “I always want what other people have got”X2
Wrath: “I can’t control my temper sometimes”
Pride: “I like how I look”, “I take pride in my appearance”
Greed: “I always want new things”X2
Sloth: “I’m far too lazy” X3 “I can never be bothered when it comes round to it”
Lust: “because I’m sexy”

We can see that a lot of the people I interviewed admitted that they are ‘too lazy’.















Looking at this graph we can see that the most popular song at the moment is Jason Mraz – I’m Yours. This gives us an idea for music that will make the documentary current. We have discussed these results and have decided that we may use Katie Perry – Hot n Cold

Would you ever consider plastic surgery?

Yes:13 No:17





I can see that the majority of people we asked would not consider plastic surgery and this therefore indicates that they are proud of how they look.













This graph shows that the majority of people wear make up everyday. However, the majority of the people we interviewed were female. Therefore this will undoubtedly influence the amount of times people wear make up. Looking closely at this graph, we can see that we asked 9 boys however only 7 people answered to not wearing make up every day. Therefore there must be at least 2 boys who do wear make up. This is something interesting to talk about in our interview.













Looking at this graph we can see that the majority of people we interviewed take half an hour to get ready in the morning. We can see that one person takes 2 hours everyday to get ready. This is very interesting and we are going to interview this person and ask why it takes them so long.












we can see that a lot of people would spend around £25 a month just on cosmetics. This may seem a lot to some people and therefore indicates that people care a lot about their appearance and are willing to spend a vast amount on cosmetics.












Looking at this graph we can see that a lot of the people we interviewed prefer to shop in Primark. Also we can see that, most people prefer to shop in high street.













Looking at this graph we can see that a lot of people answered with Premier League football and that the majority of people support Liverpool. This is because of the region we asked in – North West.













I can see that the majority of the people I interviewed own a football shirt, and only 2 people own a season ticket this may be because football season tickets are very expensive at around £400. Also even though we asked 9 men at least 3 women own either a football shirt or football kit or both, this is breaking the tradition of the views of football and who it is supported by.


Do you have any football related tattoos?
Yes: 3 No: 25

I can see that almost all of the people I interviewed do not have a football related tattoo. This may be because a lot of the people we interviewed are under the age to have a legal tattoo.













we can see that the vast majority of people who have supported their football team were ‘forever’ this indicates that a lot of the people are very proud of their football team.


Do you consider yourself a football fanatic?
Yes: 5 No: 25

We can see that the vast majority of people would not consider themselves football fanatics this may be because a lot of the people we interviewed were female.

Do you enjoy your job?
Yes: 11 No: 8

We can see that the results are virtually 50/50

Would you like to progress further in your job?
Yes: 12 No: 7

Looking at this I ca see a lot of people would rather progress further in their job. They may therefore not be proud of what they work as, and would rather become something better.













Looking at this graph we can see that people have been at their job for more than a year, this may indicate that they are proud of their job if they are willing to stay there for more than a year.













we can see that more people consider themselves British. However, some consider themselves English and this may indicate that they are proud of England and would prefer not to be associated with the rest of Britain i.e. Wales, Ireland and Scotland. The fact that some people prefer to be only associated with England and not Britain has underlying racist overtones. However we have decided not to make our documentary too focused on the issue of race.

Are you proud of your culture?
Yes: 20 No: 3

I can see that almost all of the people I have interviewed are proud of their culture.

Filming

We began to film, first we filmed a shot of our title sequence, we filmed a medium close up of football shirts in the shape of the word pride. We then filmed a girl called Manda, we filmed her question including asking her questions and asking her to take off her makeup, we panned across on her wall at all the pictures that were on the wall also zooming in and out of the pictures. Later on in the week we filmed Luke in his bathroom, filming cut always of hair and makeup.
We filmed another title sequence pride in pens.

We filmed Amanda in her room next to a mirror also panning her walls which are full of pictures, the interview was good so we did'nt need to rerecored it again and we began to think about how the interview with luke should look.














We filmed luke in his bathroom,we filmed cutaways of his hair, makeup and products and then began to interview him, finding out that the interview of Luke wasn’t good enough as the mise-en-sence was not good so we filmed him again. This time filming him in his bedroom keeping the same cutaways as before.
we filmed him once again, in the bathroom once more, filming more cutaways of his tattoos and percings, finding the interview to be good.
















We logged it and then orginised going to liscard to film some vox pops.

We went to liscard and set up a camera and asked passers by to answer the question, Can you name the seven deadly sins? this was for our vox pops. We got promission to film inside Boots in the makeup isle and also did a panning shot of Amanda's house. After this we logged it and began organising the interview with the hairdresser.

A member of my group took a camera home to film little bits of extra pieces for the documentary, she filmed some makeup being dropped on a bed and her putting makeup on.

We had trouble trying to contact a hairdresser as the one we already had backed out at the last minute, we finally managed to find a salon to film in which we were given promission by the owner to do whatever we wanted with, so we filmed some cutawatys, someone getting thier hair washed, someone getting thier hair cut, a hairdresser answering the phone, someone drying there hair, products , someone sweeping up and many more.






























After filming the cutaways we filmed a junior hairdressers and asked he quesions about her job and looking good.































We decided to film a fire for open sequance after deciding that we thought fire suggests danger and so do sins, so since i have a fire i volenterd to film my fire.































We printed out picures off of the internet and stick them to a wall infont of black paper and filmed them.













we also filmed a fellow studants scrolling though mens beauty products and recorded this for the documentary to.














We recorded of internet websites.